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Put simply, a legal way to license music for your personal/non-profit/non-commercial videos. Better yet, it’s intuitive and easy to use. Applies to streaming rights only.

SOUNDS OF RED BULL is just that - the carefully curated collection of production music heard throughout every Red Bull Media House production.

Created by a global network of world-class composers and producers, the songs from the catalog are available for your videos within just a few clicks.

Red Bull Sounds Supply is only for independent and personal use across your own digital video and social media platforms. Commercial and for-profit use is strictly prohibited. However, if you are working on a commercial project or a video for business purposes, please visit music.redbullcontentpool.com

First, register your account and sign in. Then select the “Licence” button on your song of choice. Choose from either the standard or advanced option dependent on the scope of rights you require. It’s easy.

Proceed to checkout. Pay by credit card or PayPal. After the purchase is complete, you have licensed the right to use the song in your video and can start sharing the video right away.

Nope. You can use the video for an unlimited amount of time without restriction.

To all personal websites, legal video on demand platforms, and social media channels.

No. Commercial use is strictly prohibited.

Yes. Red Bull Media House highly respects copyright and the work of music creators. Without them, Sound Supply wouldn’t exist. Proceeds are shared with the music creators.

No, all works and their respective composers and writers are registered with collecting societies and are therefore not royalty free.

Yes. Music must not be in conjunction with illegal products, content, services or materials. Videos featuring weapons of any kind are also prohibited. As are videos concerning, featuring or relating to obscenity, pornography and other adult-themed material - coverage of accidents, assaults, catastrophes or riots.

Please refer to Terms and Conditions for more details.

All purchased songs are stored in your user account (see ‘Purchases’), where you can always access the download link.

For several reasons:

● You have purchased a STANDARD license only. For STANDARD licenses, Red Bull Media House reserves the right to monetize the video which can cause ads to appear.

● You have purchased an ADVANCED license but did not enter the RADKey that is delivered to you into the correct field. Scroll to: What is RADKey and how does it work?

● An error may have occurred while processing your video with the RADKey. Please contact us if the claim is still not released after 24 hours at support@redbullsoundsupply.com

● You are using additional music or content from other rights holders who are claiming the monetization on your video.

Give it 24 hours. If you have purchased the ADVANCED license (which allows you to monetize) and entered the RADKey correctly, it may take up to 24 hours for the automated claim to be released. If the claim is still not released, file a dispute in YouTube Video Manager and enter your RADKey. We will review the claim as soon as possible.

Should you wish to monetize your video on YouTube, an ADVANCED license is required. This allows you to opt into YouTube monetization.

No problem. Simply contact us at licensing@redbullsoundsupply.com with your video URL or video ID, as well as purchase details from the initial license.

Through the YouTube Content ID system we automatically identify videos that use our music. If you chose our STANDARD option, we reserve the right to run third party ads.

RADKey is a unique code that helps us to manage your licenses on YouTube. It signals to YouTube that you have license to use copyrighted content (our music).

When you upload a video to YouTube and don’t enter a RADkey, you may receive a notice that your “video includes copyrighted content” and that the video is “monetized by the claimant” - meaning ads may appear.

If the claimant is Red Bull Media House and you purchased an ADVANCED license, you can use RADKey to automatically remove the Red Bull Media House claim.

A RADKey can only be redeemed once to release a claim on one video. If you want to use the same song on another video, you will need to buy a new license for that new video.

RADkey best practices

For the best results, use RADKey during the initial upload of your YouTube video.

Step 1: Go to your purchase confirmation email from Red Bull Sound Supply and find the RADKey alphanumeric code (example: 43NFBVF-WFE5S09-LCTFA35-8BTIPEN-HXTGH)

Step 2: Copy the RADKey and go to your YouTube Video Manager

Step 3: Redeem your RADKey. There are two options: a) when you are initially uploading your video and b) when you've already uploaded your video.

  1. a) During the video upload process in your Video Manager, paste your RADKey into the "Description" field. The "Description" field is below the "Title" field and above the "Tags" field. You can enter other text before or after the RADKey in the Description field. We suggest to add your video description as you normally would, then at the end, paste the RADKey. After the video uploads, publish your video and wait a few minutes.
  2. b) If you've already uploaded and published your video, you can enter the RADKey in the copyright claim dispute process. When the video is uploaded and you get the notice that your video includes copyrighted content, you can click on either: "Includes copyrighted content" - "File a dispute" - "I have a license or permission from the proper rights holder to use this material" - or "I am sure that I have a license or permission, and I want to dispute the claim". Paste the RADKey in the “Reason for Dispute” explanation box. You can enter other text before or after the RADKey in the explanation box. Press continue after you've provided your electronic signature. Wait about 30 minutes.

Step 4: You will see the copyrighted content notice in your video manager for a few minutes while the RADKey is redeemed. Usual wait time is less than 5 minutes for Option A and less than 30 minutes for Option B. If it takes longer than 24 hours, please contact contentid@rumblefish.com for assistance.

No. The download of songs is only available after the purchase of the license. We cannot grant general download access.

Not with the two licensing types available on the website. However, if you wish to do so, please contact us at licensing@redbullsoundsupply.com

Not with the two licensing types available on the website. However, if you wish to do so, please contact us at licensing@redbullsoundsupply.com

Songs from the SOUNDS OF RED BULL catalog are available as audio-only purchases here:



Purchased songs from the above streaming services are not licensing agreements for video use, and if used with your video will be flagged.

Please contact support@redbullsoundsupply.com to request an approval.